Breathe In, Breathe Out
May 2, 2008
Living up to the ’student’ social cliché that I’ve been stuck with since last year, it is officially Friday, few hours before my business environment exam and I know shit! Or well, I think I do know something, which is mostly theory (meaning what is taxation and how it is good - sic!) but not what these people would want, which is actual, real life examples of things like government intervention, corporate responsibility case studies and such. I’m so scared that I’ll just forget everything the moment I step inside that room it’s almost unreal. I feel like having a red bull even if it tastes like strawberry-flavoured medicine because it might wake me up. Not guaranteed but it could help.
Moments like these I feel as if I’m actually acting ‘my age’ which is still a good excuse to do some of the stupid things I’m doing. “I’m eighteen!” sounds a lot better than saying “I’m twenty!” when asked ‘What do you do all day?’ and you say ‘Nothing.‘
Last night was supposed to be revision - which pretty much didn’t happen because of a headache. Again, recurring motive of this blog: I’m so smart to know it will happen but never do anything about it, ergo I’m stupid. New discoveries regarding this matter arise: pain makes you so numb you lose track of time. One minute it’s eight and I’m reading a very interesting book and the next it’s twelve and I have to pick up my friend from the Manchester Academy and the 143 bus isn’t exactly frequent at that hour. And then next it’s us walking down empty Oxford road talking about how boring Flying Lotus/The RZA were, me staring blankly into the Manchester Aquatics Centre building and wishing I was somewhere underwater and awkward tramps on the street, drinking their lives away with Foster’s.
Then some three in the morning kitchen rambling on the subject of advertising - if you ever see the Weetabix ad that’s currently running then you will be able to imagine the amount of stupid things said at that late hour. I can’t find it on YouTube but it’s a depressing slice of life kind of advert with how the family with two kids eats their Weetabix. Granted we’re not in their target audience even if we might eat the stuff, but shit, I don’t know who would be. Who ever made it? Have they ever heard of flickr and checked to see how people actually eat this stuff? It looks nothing like their ads! Which kind of tell people how to eat their cereal, like here, you can put fruit in it! Then add milk! Hey, you’ve got yourself breakfast! A bit like showing me a phone saying ‘this will help you communicate with people’. Really? It’s suprising that ad still exists or even made it to TV.
So here I am four hours before an exam where I have to talk about corporate social responsibility and examine case studies of how businesses ‘made it’ in the UK and how China’s economy does this and that. I feel so out of touch because I haven’t even read any news this past week, trying to revise for the other exams. Well that’s just great.

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